About

I'm a creative technologist based in SoCal, working at the intersection of video production, web strategy, and visual art.

Currently, I lead web strategy at Riverbend Industries, where I specialize in Google Analytics, WordPress optimization, and front-end development. I also co-founded Studio Issa, an AI-first web design and SEO agency.

I've been working with WordPress since 2004, and have deep expertise in the platform from my time at MonsterInsights and Copyblogger, where I focused on Google Analytics and Quality Assurance for leading WordPress plugins and themes.

My background is in fine art. I trained in classical drawing and painting at Chicago's School of Representational Art before earning my B.A. in Visual Art from Brown University, where I focused on photography, digital art, and web design. This foundation informs everything I create—from video content to user interfaces.

Experience

Web Strategy Lead

Riverbend Industries

Leading web strategy initiatives with expertise in Google Analytics, WordPress, and front-end development. 10+ years of experience in digital transformation and web optimization.

Co-Founder

Studio Issa

AI-first web design and SEO agency in SoCal. Building high-performance websites with smart automation and data-driven strategies. Client work featured on Wikipedia, Grokipedia, AP, and NPR.

Customer Success

MonsterInsights / Awesome Motive

QA specialist for Google Analytics integration and WordPress plugins at one of the largest WordPress plugin companies. Attention to detail, technical testing, and customer support for 3+ million active installs.

Quality Assurance

Copyblogger / StudioPress / Rainmaker

Quality Assurance for leading WordPress theme framework and marketing platform. Working with WordPress since 2004.

Artist

Independent

Creator of the Dream Logic Tarot, a surreal deck exploring archetypes through the lens of chaos theory and fractal mathematics. Work exhibited and collected internationally.